The persona development process is critical to the success of any inbound marketing strategy.
It's the fine details that can separate a good persona from a great one - so be sure to learn from the experts in this free eBook. In this packed 34-page guide, you'll learn:
- Why personas matter
- How more details lead to bigger dividends
- How to extract valuable persona details from marketing and sales teams - and your customers
- 75 persona development questions covering demographics, career, daily life, habits, pain points and more
To download the e-book, simply fill out the form.