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Healthcare Growth Powered by HubSpot Solutions

Explore full lifecycle solutions, including HIPAA-compliant technology, that streamline your digital marketing efforts and put your patient outcomes first.

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Harness the Full Power of HubSpot

Give your teams the tools to engage new patients, manage care, and improve outcomes for increased retention.

Patient Acquisition

Combine the best of inbound marketing, web design, public relations, SEO, paid media, and more to increase your new patient volume and grow your net income.

Healthcare Website Management in HubSpot
Healthcare Marketing Campaigns in HubSpot
Healthcare Email Marketing in HubSpot
Healthcare Paid Media in HubSpot
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Patient Engagement & Onboarding

Create a cohesive onboarding experience for your patients, ease communication, and increase retention.

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Patient Management

Create a bridge between customer relationship
management (CRM) and electronic health record (EHR) solutions.

HIPAA-Compliant Patient Profile in HubSpot
Healthcare Ticketing Management in HubSpot
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Healthcare Billing and Payments in HubSpot

Patient Retention & Loyalty

Drive patient retention with resources, reporting, and constant feedback loops that keep a pulse on patient satisfaction. 

Healthcare Patient Education Content in HubSpot
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Integrations for a Unified Healthcare Experience

Streamline operations and improve care with integrated solutions.

Athena - Integration by SmartBug Media

Athena Health-to-HubSpot

Explore Athena Integration
Meditech - Integration by SmartBug Media

Meditech-to-HubSpot

Explore Meditech Integration
Salesforce - Integration by SmartBug Media

Salesforce-to-HubSpot

Explore Salesforce Integration
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HIPAA Compliance

We're proud to support our healthcare clients with HIPAA-compliant technology. HubSpot's fully integrated CRM protects users' sensitive data, including health information. Now, it's easier than ever to give your residents the individualized care they deserve, without sacrificing privacy.

Healthcare Clients We've Served

Our Approach to Healthcare Growth

Find out how we deliver outstanding outcomes throughout the patient lifecycle.

Bolster Your Brand

  • We help your brand stand out from your key competitors in the healthcare market with persona-targeted content that converts.
  • We'll show you how to segment your audiences for more precise targeting, increasing the relevance and ROI of marketing campaigns.
  • We'll manage your PPC efforts using Google Ads and Meta Ads on Facebook and Instagram, including custom intent audiences, affinity audiences, interest- and behavior-based audiences, and more.
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Hear from a Healthcare Client Using HubSpot:

We just can’t do it all. Our weekly call with our SmartBug team reinforces our decision to partner with SmartBug because all the different angles we need are being addressed. We all have each other’s backs, which just goes to show how SmartBug is just an extension of our team here. The sales enablement process has been a huge initiative, and working with SmartBug helps us empower our sales team. Through the HubSpot and Salesforce connection, we bring sales and service together. SmartBug is so much more than marketing; they’re our revenue-generation partner.

Company Spokesperson
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Healthcare Bluebook

Revamping Healthcare Navigation for Affordable Care

Explore how SmartBug created helpful and engaging resources to visualize Healthcare Bluebook’s top challenges and solutions effectively.

See Case Study
SmartBug Case Study - Revamping Healthcare Navigation for Affordable Care

Frequently Asked Questions

Get insights into your most frequent healthcare inquiries.

How much does HubSpot cost?

HubSpot offers tiered pricing across Starter, Professional, and Enterprise levels and across all six hubs: Marketing, Sales, Service, Content, Operations, and Commerce. Learn more about HubSpot's pricing options.

For more information about how you can leverage the HubSpot ecosystem for your healthcare organization, you can contact our sales team directly.

Is HubSpot HIPAA-compliant?

Yes, HubSpot is compliant with a limited number of features, provided that you subscribe to an enterprise plan and activate the necessary sensitive data settings.

Sensitive data that HubSpot supports includes:

  • CRM Object Properties, including Manual Update, Import, Export and Properties API
  • CRM Activities
  • CRM Objects API
  • List Creation
  • Workflows
  • Search
  • Reporting
  • Forms
  • CRM Attachments Added to Records Manually, via Notes, Email Form and Sensitive File Properties

For all of the ins and outs of HubSpot's HIPAA compliance capabilities, check out our landing page on the topic.

Can you integrate any EHR system into HubSpot?

Of course! Streamline your operations and sync your internal systems. We offer a range of integrations from commonly used EHRs to HubSpot, including Athena Health, Epic, Meditech, and Salesforce.

Get in touch with our team to learn more about your integration options or explore the links above to find out more information.

My team is new to HubSpot. Do you offer training?

We've got you covered. At SmartBug, we offer robust training and workshops to get your team up to snuff with the latest developments in the HubSpot ecosystem. Grow your confidence with our team of HubSpot-certified trainers with years of hands-on experience to draw on. Choose from flexible on-site and virtual formats, whichever works best for your team.

Check out our current workshops and training to learn more.

What types of digital campaigns do you manage for healthcare organizations?

We manage a variety of digital campaigns to spread the word about your brand and increase quality lead conversions. Our digital designs, branding and messaging products, website designs, and in-person events are strategically engineered to do just that.

Check out recent examples of client success in the healthcare field to explore the possibilities. 

Can HubSpot handle appointment scheduling for my practice?

Absolutely! HubSpot's CRM offers robust patient engagement and onboarding capabilities to ease communication and increase patient retention. Offload your appointment scheduling to HubSpot, including automated appointment reminders and streamlined follow-up communication.

How do you ensure HIPAA compliance in patient management in HubSpot?

HubSpot ensures HIPAA-compliant patient profiles, including medical history and records, health plan account numbers, list creation, workflows, reporting, and more. 

At this time, HubSpot does not support other types of sensitive data, including credit card information, social security numbers, bank account numbers, and driver's licenses.  

Check out our landing page to learn more about which types of sensitive data HubSpot does and does not cover.

How does SmartBug ensure a smooth transition when adopting new technologies?

When you work with SmartBug, you'll gain access to an entire account team dedicated to your success. Your account strategist will work closely with your HubSpot technologist to ensure ease of development, onboarding, and ongoing training. We'll work with your team to audit your current tech stack and plan strategically for your sustained growth in the healthcare sector.

We’re ready to take your healthcare organization where you want to grow.

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