Sales Enablement 

Maximize the value of your marketing efforts and help your sales team close business faster.

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Empower Sales and Marketing

It’s time to close the loop between sales and marketing. We’ll help align this crucial relationship to ensure your teams have the tools and content they need to meet customers wherever they are along the Buyer’s Journey. 
Buyer Profile and Personas

Buyer Profile and Personas

With the buyer profile and personas in hand, your teams will be able to target and effectively communicate with the best leads.

inbound-personas

Lead Stage Definition

Define MQL, SQL, and lead stages—along with a clear lead routing process—so inbound leads don’t fall through the cracks.

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Integrating Your Sales Technology

Whether you’re all-in with HubSpot or leveraging a stand-alone CRM such as Salesforce, we’ve got the experience to craft a data-driven Intelligent Inbound™ Sales Playbook focused on your unique goals. 

  • Map Key Data
    Align marketing and sales data through a unique mapping exercise.
  • Implementation Plan
    Create a plan to align technology and add critical missing information and systems. 

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CRM

Support and Training

Want to boost productivity and deliver rockstar customer service? We’ll help by providing your sales team with the skills, training, and support needed to efficiently and effectively close more sales. 

support and training
  • Content Library
    We’ll provide your sales reps with quality content, including personalized email templates and custom email nurturing.
  • Training
    We provide a detailed walk-through and inbound sales training to answer the how and the why.

Sales Enablement Resources

What Our Clients Say

SmartBug is an inbound marketing agency unlike any other—a class act, driven by passion, a strong work ethic and high standards without any weak links.”

Pamela Talevski

Hanzo Inc, Worldwide Marketing

By the time our redesign was over we felt like we not only had a wonderful website but also a full understanding of inbound marketing.”

Katie Schieder

Wyvern Ltd., Marketing Manager

SmartBug has played a crucial role in helping our small marketing team redesign our website, optimize for conversions and develop strategies to move more leads through the inbound funnel.”

Logan Hansen

Elation Health, Business Development Manager

The spectrum of knowledge and expertise in all things inbound, website development, HubSpot CMS and lead gen is amazing.”

Peter Mastrangelo

Harmony Healthcare International, Chief Financial Officer

Kamau Coleman

After two websites, a lot of inbound marketing work and a HubSpot management program for one of our portfolio sites, it's clear that SmartBug Media knows what they're doing.”

Kamau Coleman

Diamon Rock Partners, Managing Partner

Our sales team has been very impressed by the quantity and quality of the leads generated as a result of SmartBug's work—and that is the ultimate test for any marketing initiative.”

Steve Saxton

Saxton Woods, Managing Director

Their unparalleled expertise in HubSpot, inbound practices and marketing in general... has made them a trusted advisor resource unlike any other we have experienced.”

Scott Travis

Keystone Technologies, CMO

Our Latest Sales Enablement Insights

How to Use the HubSpot Meetings Tool to Book More Sales Calls

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Is Demand Generation Different from Inbound Marketing?

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How to Run ABM on a Small Budget: Lessons from Parks & Rec

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Ready to Take Your Sales Enablement to the Next Level?

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Ready to win?

Let’s Talk

“They have been a true extension of our marketing team, without the compromise or disconnect.”

Pamela Talevski, Hanzo Inc, Worldwide Marketing

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