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Sales Enablement 

Maximize the value of your marketing efforts and help your sales team close business faster.

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Empower Sales and Marketing

It’s time to close the loop between sales and marketing. We’ll help align this crucial relationship to ensure your teams have the tools and content they need to meet customers wherever they are along the Buyer’s Journey. 
Buyer Profile and Personas

Buyer Profile and Personas

With the buyer profile and personas in hand, your teams will be able to target and effectively communicate with the best leads.

inbound-personas

Lead Stage Definition

Define MQL, SQL, and lead stages—along with a clear lead routing process—so inbound leads don’t fall through the cracks.

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Integrating Your Sales Technology

Whether you’re all-in with HubSpot or leveraging a stand-alone CRM such as Salesforce, we’ve got the experience to craft a data-driven Intelligent Inbound® Sales Playbook focused on your unique goals. 

  • Map Key Data
    Align marketing and sales data through a unique mapping exercise.
  • Implementation Plan
    Create a plan to align technology and add critical missing information and systems. 

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CRM

Support and Training

Want to boost productivity and deliver rockstar customer service? We’ll help by providing your sales team with the skills, training, and support needed to efficiently and effectively close more sales. 

support and training
  • Content Library
    We’ll provide your sales reps with quality content, including personalized email templates and custom email nurturing.
  • Training
    We provide a detailed walk-through and inbound sales training to answer the how and the why.

Sales Enablement Resources

What Our Clients Say

Having worked with a number of agencies... I can definitively say they are the BEST and have made a huge impact on our results.”

Michelle Bennett

Eagle's Flight, Marketing Manager

The SmartBug team has deep technical knowledge and has taken our organization to a new level in inbound marketing.”

Steve Saxton

Saxton Woods, Managing Director

Kamau Coleman

After two websites, a lot of inbound marketing work and a HubSpot management program for one of our portfolio sites, it's clear that SmartBug Media knows what they're doing.”

Kamau Coleman

Diamon Rock Partners, Managing Partner

Their unparalleled expertise in HubSpot, inbound practices and marketing in general... has made them a trusted advisor resource unlike any other we have experienced.”

Scott Travis

Keystone Technologies, CMO

Luke Doiron

Since adding SmartBug to our team we've seen a 250% increase month-over-month in our leads and website visits.”

Luke Doiron

Conversant Bio, Chief Commercial Officer

Of all the agencies we talked to, [SmartBug] are the ones who really seemed to understand inbound marketing inside and out.”

Chris Harper

The Arbor Company, VP Communications

SmartBug is an inbound marketing agency unlike any other—a class act, driven by passion, a strong work ethic and high standards without any weak links.”

Pamela Talevski

Hanzo Inc, Worldwide Marketing

Our Latest Sales Enablement Insights

71 ABM Technologies and Finding the One for Your Needs

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How Marketing Can Help Sales Succeed with Sales Enablement

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Handing Leads Off to Sales & the MQL vs SQL Difference

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Ready to Take Your Sales Enablement to the Next Level?

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Ready to win?

Let’s Talk

“Of all the agencies we talked to, [SmartBug] are the ones who really seemed to understand inbound marketing inside and out.”

Chris Harper, The Arbor Company, VP Communications

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