Manufacturing
Whether you're an OEM, distributor, or manufacturer, our approach to marketing can help you attract prospects and nurture them into customers.



How We Help
Craft Persona-Driven Content
Increase Leads and Revenue
Optimize Your Resources
Nurture Leads and Build Trust
Realizing Incredible Growth with Digital Marketing
With website optimization, blog and premium content offer creation, and lead capture organization, Bay Supply experienced explosive growth.
What Our Clients Say
Decided to take a chance and go with HubSpot's #1 partner. The SmartBug team not only delivered great results, but working with them couldn't have been easier.
Not only was the creative work outstanding, but the knowledge... that SmartBug Media has of the HubSpot platform is superior to any other service provider that we contacted.
If you are working within HubSpot, SmartBug has the people and know-how to build your website.
How We Do It for the Manufacturing Industry
At SmartBug Media®, Intelligent Inbound® marketing is built on smart, data-oriented strategies and complementary deliverables. With inbound marketing, web design, PR, sales enablement, paid search, SEO, creative, and more, our approach is flexible, scalable, and built for increasing leads, growing revenue, and establishing brand authority.
Marketing automation is only as effective as your marketing strategy and infrastructure are strong. We’ve got the expertise to craft an Intelligent Inbound strategy that complements and leverages the systems and processes you’ve come to rely on every day.
Manufacturers may be a dime a dozen, but what your business does and how it does it are truly exceptional. We’ll tap into that unique value proposition and help you stand out in a crowded marketplace flush with untapped potential by crafting persona-driven content that converts at every stage of the Buyer’s Journey.
Inbound marketing and the manufacturing industry were made for each other. With its comprehensive, data-driven approach, inbound marketing turns visitors into leads and leads into customers by maximizing marketing ROI and helping your sales team close business faster.

We’ve Got the Expertise—and the Accolades
We’ve worked with manufacturing companies large and small. We’re also globally recognized experts in Intelligent Inbound® marketing, marketing automation, and sales enablement. From achieving brand differentiation to demand generation, we deliver best-in-class marketing strategies focused on the customer experience.

Inbound Marketing Quick Wins for Lead Generation in Manufacturing
Whether you make hardware, paper products, or appliances, creating content with the intent of lead generation for your manufacturing company can establish a more sustainable system for filling your funnel—without relying on short-term campaigns or events like trade shows.
Our Latest Manufacturing Industry Insights

Marketing a Manufacturing Company to Reach the Right Buyers
A good manufacturing marketing plan is a difficult challenge. Learn how to narrow your scope and be nimble with the all-too-inevitable changes.
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How to Build a Lead Nurture Strategy for Manufacturing Marketers
Manufacturing marketers: Learn how you can create and implement a targeted lead nurture strategy for both prospects and customers.
Read More