Senior Care
Our digital expertise can be applied across the entire senior care ecosystem to help get the best products and services to the right communities.
Who We Serve
Increase brand recognition and bottom-line results while growing your impact in the senior care industry like the many providers we’ve helped, including:



How We Help
Implement Results-Driven Strategies
Increase Sales and Marketing Efficiencies
Drive Marketing with Compelling Content
Build a Persona-Driven Brand
What Our Clients Say
The spectrum of knowledge and expertise in all things inbound, website development, HubSpot CMS and lead gen is amazing.
As the manager of over 70 providers in the HubSpot Service Marketplace, SmartBug Media managed to stand out above the rest in several ways—no small feat.
Not only was the creative work outstanding, but the knowledge... that SmartBug Media has of the HubSpot platform is superior to any other service provider that we contacted.

We’ve Got the Expertise—and the Accolades
We’ve worked with partners large and small in the senior care industry. We’re also globally recognized experts in integrated, intelligent inbound marketing, marketing automation, and sales enablement. From ensuring you hit your sales goals to increasing brand awareness, we deliver best-in-class inbound marketing strategies focused on cost-effective campaigns that produce revenue.
How We Do It for Senior Solution Providers
At SmartBug Media®, Intelligent Inbound marketing is about creating smart, data-oriented strategies and deliverables. We combine the best of inbound marketing, web design, PR, sales enablement, paid search, creative, and more to increase your marketing ROI. Our approach is flexible, powerful, and built to increase leads, grow revenue, and bolster brand authority.
You need to engage and lock in customers faster, but the marketplace is crowded. With our expertise in the senior care industry, we’ll help you stand out as an innovative industry leader through persona-based content and paid campaigns that convert.
Marketing automation is only as effective as your marketing strategy and infrastructure are strong and goal-oriented. We’ve got the expertise to craft an Intelligent Inbound strategy that complements the systems and processes you rely on every day.
Inbound marketing and the senior care industry were made for each other. With its comprehensive, data-driven approach, inbound marketing uses data-driven strategies to speed up the sales cycle and increase adoption rates so you can close leads faster and acquire more customers.
Our Latest Senior Care Insights

Intelligent Inbound® Marketing in a Recession
Understand your customers, adapt to changing needs, and identify new marketing channels with Intelligent Inbound marketing.
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3 Ways to Measure Ad Campaign Effectiveness: ROI, ROMI, and ROAS
Find out how to measure the effectiveness of your advertising campaign by using formulas such as ROI, ROAS, and ROMI.
Read MoreAre You Ready to Accelerate Your Sales Cycle?

Intelligent Inbound ® Bootcamp for Senior Care Marketers
Tired of not seeing ROI from your marketing efforts? Need a cost-effective solution but don’t know where to start? Need a weekly check-in with resources, tips, and best practices? Enroll in our self-paced five-week training bootcamp ... for free!