Our approach to marketing can be applied across the entire senior care ecosystem to help get the best products and services into communities.
Who We Serve
Increase move-ins, grow your wait list, and increase brand awareness like the senior living communities we’ve helped, including:
How We Help
Implement Results-Driven Strategies
Increase Sales and Marketing Efficiencies
Drive Marketing with Compelling Content
Create a Brand Built for Your Personas
Trailblazing Digital Marketing for the Senior Ecosystem
With inbound marketing, web design and optimization, paid search and social, and plenty of content, we helped The Arbor Company develop a new kind of marketing for senior living communities.
What Our Clients Say
If you are thinking about hiring an agency to help with your inbound marketing, SmartBug Media is someone you should contact.
SmartBug knows exactly what HubSpot can do and pushes the platform to perform for our business.
They are Jedi Masters when it comes to HubSpot and are wonderful teachers/coaches when it comes to looping you in on how to utilize it to your advantage.
We’ve Got the Expertise—and the Accolades
We’ve worked with senior living communities large and small. We’re also globally recognized experts in intelligent inbound marketing, marketing automation, and sales enablement. From developing inbound marketing strategies to SEO and web design, we deliver best-in-class marketing strategies focused on increasing community move-ins and growing wait lists.
How We Do It for the Senior Housing Industry
At SmartBug Media®, Intelligent Inbound marketing is about creating smart, data-oriented strategies and deliverables. We combine the best of inbound marketing, web design, PR, sales enablement, paid search, creative, and more to increase your marketing ROI. Our approach is flexible, powerful, and built for increasing leads, growing revenue, and building brand authority.
Senior living communities like yours deliver an all-inclusive lifestyle for active seniors—plus, the added benefit of a continuum of care. We have the experience and expertise you need to craft persona-based content that prompts seniors and their loved ones to act.
Powerful marketing automation is only as effective as your marketing strategy and infrastructure are strong and goal-oriented. We’ve got the expertise to craft an Intelligent Inbound strategy that complements the systems and processes you rely on every day.
Inbound marketing and the senior housing industry were made for each other. With its comprehensive, data-driven approach, inbound marketing uses goal-oriented strategies to speed up the sales cycle and increase adoption rates so you can close leads faster and acquire more customers.
Our Latest Senior Living Insights
6 Senior Living Marketing Strategies to Implement Now
Explore key senior living marketing strategies that your organization can easily implement now to see the greatest impact.Read More
How to Create the Ideal Senior Living Marketing Funnel
As demand continues to grow in the senior living industry, so does the need for a successful senior living marketing funnel in your strategy,Read More
Are You Ready to Increase Move-Ins and Grow Your Waitlist?
Intelligent Inbound ® Bootcamp for Senior Care Marketers
Tired of not seeing ROI from your marketing efforts? Need a cost-effective solution but don’t know where to start? Need a weekly check-in with resources, tips, and best practices? Enroll in our self-paced five-week training bootcamp ... for free!