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8 Tips for Making the Most of a Media Tour
September 11, 2018
Jenna Cason, PR Specialist for SmartBug Media, writes about the eight top tips for pulling off a media tour like a pro for Ragan.com.
Read More5 Ways Marketers Can Successfully Leverage FOMO Amongst Millennials
September 7, 2018
Jen Lux, Marketing Strategist for SmartBug Media, recently wrote an article for AdWeek; discussing how successful marketing is simply about understanding human behavior.
Read MoreThe Top 12 Sessions You MUST Attend at INBOUND 2018 (Plus 35 More Not to Miss)
August 14, 2018
Capterra lists the top INBOUND 2018 sessions, including Jen Spencer's "From Sidekick to Superhero: The Digital Transformation of Today's SDR." This session covers highly tactical ways your company’s sales and marketing leadership can collaborate to enable and empower your sales development reps.
Read MoreThe Future of Sales Podcast, featuring Jen Spencer
August 13, 2018
In this Future of Sales podcast, Jen Spencer, VP of Sales and Marketing at SmartBug Media, explains how a career in education and the nonprofit sector helped her perfect her sales process, how she garners trust with prospects, and why diversity within companies is crucial for their success.
Read MoreHuman Element Can Help Align Sales and Marketing
July 25, 2018
Jen Spencer, VP of Sales and Marketing for SmartBug Media, identifies a new, more important role for SDRs in the B2B sales process to be the human element bridging sales and marketing.
Read MoreApplying Conversion Rate Optimization to All Aspects of Marketing
July 24, 2018
Juli Durante, Team Lead & Marketing Strategist for SmartBug Media, outlines five areas to consider when building a CRO framework.
Read More5 Writing Tips for Marketers
July 13, 2018
Christopher Hutchens, Marketing Consultant for SmartBug Media, gives writing tips for marketers that want to engage the audience, cultivate consumers' trust and inspire readers to act in Ragan.com.
Read MoreLooking at Your Competition is a Waste of Time
July 2, 2018
Ryan Malone, Founder & CEO for SmartBug Media, discusses why all managing should be driven from metrics, he talks about the value of online and offline content marketing strategies and why looking at your competition is a waste of time with Hack the Entrepreneur podcast.
Read More4 Approaches to Using Video to Liven Up Your Storytelling
June 29, 2018
Kevin Coll, Marketing Strategist for SmartBug Media, delivers tips for developing fresh visual narratives and re-purposing old content on Ragan.com.
Read MoreEight Ways to Effectively Issue a Public Apology
June 14, 2018
Doreen Clark, Director of Public Relations, talks to Forbes about how to execute an authentic apology while still managing a level of damage control.
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