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SmartBug® News and Awards

Check out what's happening with our digital marketing agency in the news.

Jen Spencer Guest Hosts on Half Geek Half Human Podcast

March 7, 2023

In this episode of the Half Geek Half Human podcast, Jen Spencer, CEO of SmartBug Media, joins as a guest speaker. Tune in to listen to the full podcast.

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Marketing Attribution: Everything You Need To Know

February 6, 2023

Marketing attribution involves identifying user actions across various marketing channels that contribute to goals or specific outcomes.

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Sales Efficiency Hack: The Perfect Live Chat + Chatbot Combo

July 26, 2022

As technology offerings grow, so do solutions for optimizing the sales process. Although chatbots are no longer a new feature, plenty of sales teams are seeing an impact on their levels of efficiency by utilizing chatbots to help qualify prospects.

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Why E-Commerce Businesses Need a Strong Inbound Strategy

July 15, 2022

With the rising costs of paid advertising on Google, Facebook, Amazon, and other platforms that are popular for e-commerce, more companies are returning to the roots of e-commerce marketing by developing organic growth campaigns. In other words, they’re turning to inbound marketing.

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5 Ways To Check If Google Analytics Is Working

July 13, 2022

Google Analytics is a marketer’s lifeline in understanding performance and making decisions based on website or app usage data.

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How to Write Chatbot Scripts That Help You Land More Deals

July 5, 2022

Inbound marketing is all about increasing leads, revenue, and brand authority. Which tools do marketers use? Answer is often a website chatbot.

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Ep. 145: When NOT to Hire a Marketing Agency for Your Startup & What to Do Instead

June 28, 2022

At what stage of your business should you consider hiring a Marketing Agency? What is the importance of sales-minded marketing or marketing-minded sales?

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Sales Code Leadership Podcast Interview with Stephanie Valenti

June 8, 2022

Sales Code Leadership Podcast with Stephanie Valenti, with 15+ years of experience building and leading B2B sales.

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Marketing:Unboxed Podcast - HubSpot Series: John Suarez, Director of Marketing Strategy at SmartBug Media

June 2, 2022

Marketing Unboxed Podcast Interview with John Suarez, Director of Marketing Strategy at Smart Bug Media We talked about: The evolution of HubSpot.

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The Top 5 Ways To Market, Advertise & Promote An E-Commerce Business Today

May 29, 2022

As a part of this interview series called “The Top 5 Ways To Market, Advertise & Promote An E-commerce Business Today,” interview with Stephanie Valenti.

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