Public Relations
We’ve got the expertise and connections to help you build brand recognition, amplify your reach, and watch your business grow.
Focus on Your Goals
With a strategic PR plan, your company has actionable goals and the timeline needed to achieve them. We start by defining a concise target audience and media, developing key messages, and creating a 90-day growth plan for media outreach, pitching, and measuring success.
Media Training
We’ll help you pinpoint key internal thought leaders and get them up to speed on communications.
Focused Content
Your team’s areas of expertise will serve as the foundation for key inbound marketing messaging and PR strategy.
Access Media Across Industries
Match your desired target market regionally or nationwide.
Our PR experts understand what it takes to create effective editorial—and they’ve got the contacts to make it happen, too.
- Results-Driven
Our team hustles to secure placements in trade and mainstream outlets. - Well-Connected
With media contacts across industries, we can pitch for targeted reach.
Boost Credibility and Enhance Visibility
Use your current inbound marketing efforts and third-party-generated content to build brand recognition. We work with your team to identify your internal subject matter experts, elevate your thought leadership content, and amplify your efforts throughout our extensive media network.
- Pitching and Content Distribution
We’ll deliver brand-aligned content to writers, editors, analysts, and journalists who can promote your brand. - Newsworthy Abstracts
Showcase your industry expertise while aligning with the media’s subject matter.
What Our Clients Say
SmartBug is an inbound marketing agency unlike any other—a class act, driven by passion, a strong work ethic and high standards without any weak links.
We've seen a step-change in traffic, lead generation, and conversion due to SmartBug's expertise in designing and implementing our new site and our inbound program.
The spectrum of knowledge and expertise in all things inbound, website development, HubSpot CMS and lead gen is amazing.
Our Latest Public Relations Insights

The Importance of Public Relations in Marketing
When coordinated correctly, integration of PR and marketing can lead a company to improve the bottom line, increasing efficiency and effectiveness.
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How to Approach Public Relations and Marketing During a Recession
Discover strategies for leveraging marketing and public relations during a recession that will keep your business ahead of the competition.
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Effective PR Communications During an Economic Downturn
Learn 4 ways to leverage public relations during an economic downturn in this blog.
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