Video Marketing
Use video to capture the attention of your buyer personas at the right stage of the Buyer’s Journey.

Defining the Goal
Video can and should be part of your game plan for all of the stages of the Buyer’s Journey. Would you like a video to focus on brand awareness and attract new customers? Convert more leads? Educate your current customers? We do it all.
Discovery Call
Storyboard
Choose Your Method
Your budget, buyer personas, and goals all play a role in crafting the most effective and impactful video possible.
- Quality Production
We’ll recruit the talent, stock the crafty, and direct your live-action videos. - Illustration
Stretch your budget further by producing a completely custom and engaging animated short.
Post and Promote
Once your shiny, new video is ready for prime time, we’ll help determine the best platforms for sharing to maximize your reach to the right audience based on your buyer personas, data, and trends.

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Video Hosting
Vidyard, Wistia, Vimeo, and YouTube each offer their own set of benefits, and we’ll help determine which makes the most sense. -
Promotion
We’ll maximize your reach on platforms, such as Instagram and Facebook, which are popular platforms for video engagement.
What Our Clients Say
The spectrum of knowledge and expertise in all things inbound, website development, HubSpot CMS and lead gen is amazing.
Ryan and his team took command of our inbound and took us to the next level.
SmartBug has played a crucial role in helping our small marketing team redesign our website, optimize for conversions and develop strategies to move more leads through the inbound funnel.
Our Latest Insights

5 Ways Video Content Can Help Your Website's SEO
Whether you’re looking to drive awareness, nurture, or convert, video can increase SEO and become an effective part of your inbound marketing strategy.
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Pushing Past the Fear of Using Video in Your Sales Cycle
Learn the ins and outs of a video strategy for sales communications, and lose the fear of putting yourself in front of a camera.
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Top Contextual Advertising Platforms
Thinking about using contextual advertising in your digital marketing strategy? Here are the top contextual advertising platforms.
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