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Video Marketing

Captivate and engage your target audience.

Capture customers' and prospects' attention at the right stage of the buyer’s journey. Whether you’re looking to strengthen customer loyalty, build a bigger pipeline, or drive more sales, we’ll help you develop a successful video marketing strategy.

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Defining the Goal

Video can and should be part of your game plan for all stages of the buyer’s journey. Want a video to focus on brand awareness and attract new customers? Convert more leads? Educate your current customers? We do it all.

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Discovery Call

Video creation begins with getting a clear look at your company’s background and business goals and determining the voice, tone, and visual style your brand requires.
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Storyboard

Along with a concept statement and a script, a storyboard defines a video's goals and aligns expectations by giving you a visual tour of your future video.

Choose Your Method

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Your budget, buyer personas, and goals all play a role in crafting the most effective and impactful video possible.

  • Quality Production
    We’ll recruit the talent, supply the creative, and direct your live-action videos.
  • Illustration
    Stretch your budget further by producing a completely custom and engaging animated short.
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Post and Promote

Once your shiny, new video is ready for prime time, we’ll help determine the best platforms for sharing to maximize your reach to the right audience based on your buyer personas, data, and trends.

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  • Video Hosting
    HubSpot, Vidyard, Wistia, Vimeo, and YouTube each offers its own set of benefits, and we’ll help determine which makes the most sense. 

  • Promotion
    We’ll maximize your reach on the most popular platforms for video engagement, such as Instagram and Facebook.

Meet Our Technology Partners
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Unlock the Power of Video Marketing by Discovering How to Build a Strategy

Ready to turn complex ideas into engaging visuals? A well-crafted video strategy can amplify your message and reach thousands of viewers. Discover how to set clear goals, choose the perfect video type, and select the right hosting platform in our comprehensive guide.
Learn More About Video Marketing Strategy

Discover How We Helped

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Revolutionizing Patient Engagement Through a Compelling Explainer Video

InteliChart demonstrates the value of its patient engagement platform through an engaging and informative explainer video. The Healthy Outcomes platform, ranked No. 1 for client satisfaction, offers all-in-one patient and practice solutions. See how InteliChart’s new video showcases the platform's power and addresses key healthcare pain points, making the patient journey smoother for everyone.

Watch the Video

Easy process to set up the project. Everyone was professional, understanding and worked well together during the creation of the video for our new to market device. Overall great experience, professional service, excellent end product and result. All at a fair cost. Will use them again for our upcoming videos.

Mueller, A., Downstreem LLC

We’ve been working with SBM for over 2 years now and they have consistently provided us with great inbound marketing support. They cover all aspects of inbound marketing and probably much more. Thus far they have done a great job on our website, emails, and even video marketing. The team is always a pleasure to meet with and have positive energy. They consider all of our crazy ideas and give us great feedback and critique on what is and isn’t working. Nicole and Lindsey form a great team and are attentive to our issues. Love them!

Yu, M. - Banking/Financial Services

The SmartBug team has always proved to be a committed, strategic partner with our team. Providing the highest level of service and always quick to answer questions, they keep all projects moving seamlessly. SmartBug recently shared a new initiative regarding an email video “thank you” message, and our sales team is excited to pilot this tactic in February. We can always count on our SmartBug team to share new ideas and provide excellent data points to help us measure success. Thanks for all you do!

Mallios, D - Marketing Services
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