Paid Media
You’ve got top-notch content. We’ve got top-notch talent. Let’s work together to extend and amplify your reach.
Put Your Content to Work
Your buyer personas are ready and waiting for your content—you just need them to be able to find it. We’ll do the heavy lifting to connect your buyers' search intent and your offer to create and execute paid search and social campaigns that work.
Keyword Research
We’ll identify the language that resonates most with your buyer personas around pain points, your solution, and your brand.
Content Amplification
Once we determine which content drives the most conversions, we’ll increase those results through paid efforts.
Trailblazing Inbound for the Senior Living Industry
With inbound marketing, web design and optimization, paid search and social, and plenty of content, we helped The Arbor Company develop a new kind of marketing for senior living communities.
Location, Location, Location
When your buyer personas take their pain points to Google, make sure you rise to the top as the answer to their problems. If they’re more likely to trust their business or social networks, make sure you’re there as the subject matter expert with solutions at the ready.
- Paid Search
Boost your visibility, clicks, and—most importantly—revenue for the solution-based keywords your buyers are actively searching for. - Paid Social
Slide into your personas' social feeds and timelines to maximize impact.
Flexibility and Strategy Optimization
The best thing about paid efforts? They’re extremely flexible. With practically instantaneous data, we can see which efforts are succeeding, shift funds, and deliver an even more effective paid campaign.
- Data-Driven Progress
With best-in-class technology, we can quickly analyze data to deliver results and actionable next steps. - Agile Performance
Frequent check-ins allow us to focus your investment on the campaigns that perform best.
What Our Clients Say
After two websites, a lot of inbound marketing work, and a HubSpot management program for one of our portfolio sites, it's clear that SmartBug Media knows what they're doing.
The SmartBug team has deep technical knowledge and has taken our organization to a new level in inbound marketing.
More than any other agency we spoke to, they 'get' inbound.
We've seen a step-change in traffic, lead generation, and conversion due to SmartBug's expertise in designing and implementing our new site and our inbound program.
Having worked with a number of agencies... I can definitively say they are the BEST and have made a huge impact on our results.
Ryan and his team took command of our inbound and took us to the next level.
SmartBug is an inbound marketing agency unlike any other—a class act, driven by passion, a strong work ethic and high standards without any weak links.
SmartBug has been a crucial agency partner for us over the past seven years. We have a lean team internally, so SmartBug functions like extended team members. They handle all of our digital marketing, content marketing, and websites. They are a pleasure to work, quick, responsive and flawless at project management. They have particular expertise in inbound content marketing, HubSpot, and paid digital advertising. I highly recommend SmartBug!
Of all the agencies we talked to, [SmartBug] are the ones who really seemed to understand inbound marketing inside and out.
The spectrum of knowledge and expertise in all things inbound, website development, HubSpot CMS, and lead gen is amazing.
By the time our redesign was over we felt like we not only had a wonderful website but also a full understanding of inbound marketing.
Their unparalleled expertise in HubSpot, inbound practices and marketing in general... has made them a trusted advisor resource unlike any other we have experienced.
They are easy to work with and are very knowledgeable on all inbound marketing topics.
SmartBug has played a crucial role in helping our small marketing team redesign our website, optimize for conversions and develop strategies to move more leads through the inbound funnel.
They have been a true extension of our marketing team, without the compromise or disconnect.
Our sales team has been very impressed by the quantity and quality of the leads generated as a result of SmartBug's work—and that is the ultimate test for any marketing initiative.
Since adding SmartBug to our team we've seen a 250% increase month-over-month in our leads and website visits.
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