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October 3, 2019
By Jen Spencer
Why did I start a podcast?
Because everyone has a party trick. I’d like to think mine is providing very tactical marketing advice.
That trick doesn’t actually go so well at parties.
But digital marketers, SDRs, and others seem to love our blog, where we’ve been discussing everything from inbound marketing, to PR, to sales enablement.
And, even in my free time, I’m answering questions about marketing.
Just a couple days ago a great friend called me with a digital marketing question. I was so excited to help (again, it’s my party trick).
“I wish I could just tap into these conversations whenever I wanted,” he said.
I started thinking .…
We have all these amazing conversations on our blog about marketing strategy, and I’m constantly talking with industry leaders about marketing tactics: What if we turned these conversations into content the marketing world could share?
So SmartBug on Tap was born.
Each episode, I’ll discuss tactical solutions, such as lead generation, account engagement, brand loyalty, marketing automation, etc.
And I’d love to hear from you about guests or topic ideas! Shoot us an email at marketing@SmartBugMedia.com.
About the author
Jen Spencer oversees all operations, executing on SmartBug's growth and market expansion strategy, which is focused on delivering superior, cutting-edge service to the company's customers and partners while continuing to invest in the people and culture that make SmartBug® a great place for employees to work and develop their careers. Read more articles by Jen Spencer.