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SmartBug On Tap

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What is SmartBug on Tap?

This is digital marketing, whenever you want it. SmartBug on Tap delivers weekly conversations and thought leadership from SmartBug Media on demand generation, marketing automation, brand loyalty, and digital strategy. If you’re looking for expert, game-changing thoughts on digital marketing, you’ve found your home.

Each episode will feature topics such as lead generation, account engagement, brand loyalty, inbound marketing, sales enablement, PR, demand generation, marketing automation, paid media, web design and development, sales enablement, revenue growth, digital strategy, ROI, and more.

Host

As Vice President of Sales and Marketing, Jen Spencer leads SmartBug’s sales, marketing, and brand strategy. Over her career, Jen has built several demand generation and sales enablement programs from the ground up and has experience working within tech startups, publicly traded companies, mid-market organizations, and the not-for-profit space. Jen subscribes to the notion that “we’re all in this together,” and great communication leads to great partnership.

What marketing challenge are YOU experiencing right now?

Tell us so Jen can provide tips in a future episode.

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“We have been incredibly impressed with their (SmartBug’s) professional, ambitious and creative team members. They have helped us with ABM strategy, webpage dev support, email nurture support, blog SEO and optimization — the list goes on. Having them on a retainer has been a lifesaver for us.”

Lindsay Burns Rothlisberger, UNiDAYS

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