HubSpot is so much more than a Mailchimp alternative. It is an advanced marketing automation platform that goes beyond email to help your company meet its marketing, sales, and service goals.
From advanced workflows that make your job easier to customized websites and closed loop reports, you'll find HubSpot to be a powerful automation platform for your marketing needs.
Save time on tedious sales tasks with streamlined automation tools. In the HubSpot Sales Hub, you can easily schedule meetings, initiate sales sequences, create follow-up tasks, and so much more. Focus more time on nurturing and closing qualified leads and less time on data entry.
Ease leads into sharing information with you by gradually collecting data over time. Gain a prospect’s trust by slowly building a customer profile through forms and asking the right questions at the right time. Cookie tracking fills in the gaps between the data you ask for and the information you've already collected.
Prioritize your prospects and focus on the best opportunities with HubSpot's predictive lead scoring. HubSpot will analyze firmographic and behavioral data to determine your most qualified leads—and where to best focus your outreach for more sales.
HubSpot's unique analytics tools offer you clear metrics to make informed and strategic decisions for the future. You'll find a variety of marketing and sales reports and dashboards that keep you up-to-date about your company’s performance
HubSpot's advanced workflows tool enables marketers to create sophisticated lead nurture paths that guide potential customers down the Buyer’s Journey. Additionally, HubSpot users can use workflows to create tasks, update fields, initiate additional workflows, and much more.
If you're looking to invest your time where it matters the most, attribution reporting can shed light on which strategies are offering the best ROI. Find out which of your marketing and sales efforts are the most profitable with multi-touch attribution reports.
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Considering Mailchimp alternatives? HubSpot is the full-service email and digital marketing platform that marketers need today, with advanced features that offer insight, information, and innovation. In-depth dashboard reports enable you to analyze website performance, review campaigns, evaluate content, and track your sales team over time. You’ll have all the tools and information you need to make decisions for the future.
Often, sales and marketing teams are not on the same page. This communication gap is detrimental to each team's goals and can sour your customer's experience. HubSpot helps align both sides of the coin, resulting in more effectiveness across the board.
When you use a variety of platforms for marketing insights, it can be challenging to get one comprehensive perspective of a lead or customer's journey. With HubSpot, you can see the entire relationship in one place—simply and easily.
If you have a hard time proving the success of your marketing strategy to higher-ups, HubSpot offers robust reporting tools to find the information you need to justify your efforts. With HubSpot’s help, find out which initiatives are having the most impact.
You can stop using a number of different tools to get the information you need. If you’re using Mailchimp, you’re likely also using other platforms for social media, webpages, and CRM. Save time and effort by having everything under one roof with HubSpot.
If you want insight and guidance on why HubSpot is the best Mailchimp alternative, SmartBug's team of HubSpot implementation experts are available to chat anytime.
