Skip to content
Supercharge Your Pipeline

Marketo Migration


We're your one-stop shop for quick and easy migration from Marketo to HubSpot.

Why switch to HubSpot?

Fall in love with HubSpot's robust, flexible, and scalable capabilities, trusted by tens of thousands of customers worldwide.

Marketo and HubSpot logos
illustration of two individuals and some graphs

Why choose SmartBug to migrate your system?

  • Rely on our experienced user teams—we know Marketo-to-HubSpot migrations like the backs of our hands.
  • Gain a comprehensive audit of your data and solidify your current sales and marketing goals.
  • Benefit from data cleanup and enrichment.
  • Retain your leads data and seamlessly map it into HubSpot’s existing and custom fields.
  • Plan to migrate marketing automation workflows.

Our Step-by-Step Approach

Not sure where to begin? No sweat—you've come to the right place! Discover our process to get you up and running as quickly as possible.

Step 1

Object Discovery and Audit

We learn about your current sales and marketing processes and conduct an audit of current objects in your Marketo instance.

Illustration
Step 2

Property Audit and Cleanup

Once we understand your data, we begin a cleanup and enrichment process to make sure your data is ready for the next step.

Step 3

Data Migration

We work with you to define fields and properties to migrate, create custom properties and add contacts to lists in HubSpot, migrate contacts from Marketo to HubSpot, and more.

Step 4

Post-Migration Setup

From workflow conversion to email template setup, we ensure your new HubSpot system is set up exactly how you need it to be.

Step 5

Quality Assurance

We conduct a full system verification with the assistance of multiple specialists. We'll flag and fix any bugs to ensure a smooth launch. 

Step 6

Go Live! Plus Post-Launch Support

SmartBug is available to respond to any issues with emails and workflows, providing support as you navigate your new HubSpot system.

Illustration

Schedule a Consultation

Tell us how we can help.

HubSpot Implementation Checklist

HubSpot Implementation Checklist

Thinking about buying HubSpot? This checklist will help you understand how much time you need to get up and running with your HubSpot implementation. Learn more about time estimates per task, resources needed to implement each task, and tips for internal collaboration from SmartBug's team of seasoned pros.

Check it out!

Our Latest Insights

Close up image of two hands working on a laptop while holding a smartphone
Integrations

Understanding the Challenges of HubSpot Integrations Within Your Existing Tech Stack

Discover the common challenges of HubSpot integrations within your tech stack and learn how to navigate them efficiently for optimal results and growth.

Read More
Two marketer working in a computer looking at data
Integrations

Integrating HubSpot® Service Hub™: Benefits and Strategies for Avoiding Data Synchronization Challenges

Find out how to avoid data synchronization challenges with HubSpot Service Hub to help businesses maintain reliable and effective systems that support customer service operations.

Read More
Close up image of several hands working on a table on marketing processes
Integrations

How to Align Processes and Maximize Efficiency with HubSpot Service Hub Integration

Learn how to align your business processes and maximize efficiency with HubSpot Service Hub.

Read More