Marketo to HubSpot Migration

Complete, worry-free migration from Marketo to HubSpot

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Ready to switch to HubSpot?

Robust, flexible, scalable, and easy to use, HubSpot is the choice of tens of thousands of customers worldwide.

Why trust SmartBug Media to migrate your system?
  • Rely on our experienced user teams on HubSpot and Marketo—we know both systems like the back of our hand.
  • Gain a comprehensive audit of data and solidify your current sales and marketing goals.
  • Benefit from data cleanup and enrichment.
  • Retain leads data, and seamlessly map into HubSpot’s existing and custom fields.
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Get Results

Thorough audit of Marketo instance

Receive a thorough audit of Marketo instance.

We work to fully understand your data, as well as your current marketing and sales processes.

migrate current marketing automation workflows

Plan to migrate marketing automation workflows.

We create continuity as well as defining fields, creating lists, building custom properties, and more.

Maintain marketing lists between systems

Maintain marketing lists between systems.

Consistency is key in order to fully realize the ROI of your new system.

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Retain customer properties through data migration.

Your customers and data are your greatest assets. We ensure no data is lost during the migration process.

Schedule a Free Consultation

Our Process

Object Discovery and Audit
Object Discovery and Audit

We learn about your current sales and marketing processes and conduct an audit of current objects in your Marketo instance.

Property Audit and Cleanup
Property Audit and Cleanup

Once we understand your data, we begin a cleanup and enrichment process, making sure your data is ready for the next step.

Data Migration
Data Migration

We work with you to define fields and properties to migrate, create custom properties and add contacts to lists in HubSpot, migrate contacts from Marketo to HubSpot, and more.

Post-Migration Setup
Post-Migration Setup

From workflow conversion to email template setup, we ensure your new HubSpot system is set up as you need it to be.

QA
QA

We conduct a full system verification with the assistance of multiple specialists.

Post-Launch Support
Post-Launch Support

SmartBug is available to respond to any issues with emails and workflows, providing support as you navigate your new HubSpot system.

Migration Packages

SmartBug has several packages to choose from based on your integration needs.
For a more complex Marketo migration, contact us for a custom solution.

Standard
Professional
Advanced
Email Templates
10
20
30
Workflows
5
10
20
Custom Properties
10
25
40
Leads Migrated
Up to 50,000
Up to 200,000
Over 200,000

FAQs

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Schedule a Consultation

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What our clients say

James Kessinger

SmartBug was an amazing partner for us. They came in and worked with me to transform my entire inbound marketing strategy and helped us build a pipeline funnel along with a strategic approach to nurture and qualify leads. I ultimately had them managing my web experience as I had moved everything from wordpress over to hubspot. The GDD team consistently exceeded my expectations and brought recommendations that improved the experience and drove better quality traffic to the correct areas on the pages. I also used the team for paid search / ads and the team drove triple digit increases in traffic and conversions of traffic for us while garnering better ROI than we were doing on our own. After a year of working with SmartBug, I highly recommend them to anyone as their services have really paid off for us.”

James Kessinger

CloudVelox

Davy Bour

SmartBug were incredibly in tune with our needs and very adaptable. They lent their expertise where we had gaps - without pushing in - which made for a very complementary relationship. This way, they handled the technical development of our entire website, blog and partner directory. They also provided strategic guidance on more advanced things like leveraging content clusters. More importantly, SmartBug executed the work in record time and the quality of delivery was so on-point that we haven’t needed to use a single round of revision - okay, maybe a couple tiny adjustments. In short, SmartBug is a responsive, dependable and expert partner who provides excellent value for money. I recommend them without any hesitation.”

Davy Bour

Tempo

Our organization was purchased nearly a year ago. Our marketing team inherited a relationship with SmartBug. The transition couldn't have been more seamless with Aaron Riddle and his team. They've had patience with us while we found our footing, and their proactive guidance has been invaluable to our organization. If you're looking for an agency partner to help with your HubSpot needs, you owe it to yourself to talk to SmartBug first.”

Josh Pratt

Vivid Learning Systems

We have worked with other inbound agencies in the past, but SmartBug is an inbound marketing agency unlike any other—a class act, driven by passion, a strong work ethic, and high standards, without any weak links. My team and I have partnered with SmartBug for the past six months. Our rebranding strategy dovetailed into a website relaunch with an aggressive timetable that Kyle and his team were able to accomplish on time and within budget. We are a fast-growing B2B tech company operating in the genuine white space of web archiving. On the inbound and GDD side, Juli and Aaron took the time to learn about our business, clients, and industry to help us achieve our goals. They have been a true extension of our marketing team, without the compromise or disconnect. SmartBug is a cultivated team that drives results and helps you to achieve your marketing goals.”

Pamela Talevski

Worldwide Marketing, Hanzo Archives

Scott Salkin

SmartBug has been an extended part of our marketing/sales team pretty much since day one, coming on board to help us with everything from our website to our ongoing lead generation and nurturing campaigns. Their ability to dive below the surface and really understand our business and the SaaS industry has been critical in helping us make sure that our marketing doesn't just look great, it actually speaks to our audience and delivers the results and KPIs we need to grow. And the team's knowledge and understanding of HubSpot—for both marketing and CRM—saves us immeasurable time and money.”

Scott Salkin

CEO, Allbound

SmartBug has a strong knowledge of inbound marketing and strong strategy to drive results. They are easy to work with and very responsive to any concerns or questions. Thank you for being a great partner!”

May Phanh

Marketing Manager, Ingram Micro

Kristen Hansen

My company engaged SmartBug approximately nine months ago to help us (a) rebuild our website on HubSpot, and (b) implement an inbound marketing program, also on HubSpot. The numbers speak for themselves. We've seen a step-change in traffic, lead generation, and conversion due to SmartBug's expertise in designing and implementing our new site and our inbound program. Every month I'm able to share metrics with the rest of our executive team that show quantifiable progress toward our end targets for this year. Additionally, SmartBug brings creative new suggestions to us every week for further optimizing traffic and leads. The entire team is professional, organized, and generally "on the ball."”

Kristen Hansen

Chief Marketing Officer, Bright Computing