


Background
THD is a multi-channel, direct-response ad agency that has been focused exclusively on nonprofit fundraising and donor acquisition for more than 30 years. THD came to SmartBug Media® to refresh and update its website to better align with its personality and unique approach to fundraising and marketing for nonprofits. Working closely with THD, SmartBug® designed and built a persona-driven website packed with personality and focused on increasing leads and building brand awareness.