Background
As one of the most recognized names in loan origination technology, Calyx streamlines all phases of the loan process to close more loans faster. Offering a full suite of loan and mortgage origination software products and solutions, Calyx serves mortgage brokers, bankers, and financial institutions. While pursuing a major branding overhaul, Calyx sought out SmartBug Media® to build a new website that would highlight its updated branding. We harmonized the brand’s reimagined visual identity with inbound best practices to create a powerful user experience that brought Calyx into the 21st century—and beyond.
