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How email marketing increased AOV by 25%
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How We Used a Digital Overlay at an In-Person Event to Increase MQLs
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Read Our Blog Let's Talk

4 Steps to Create a Buyer Persona Sales Reps Will Use (Template Included)

May 24, 2019

Jen Spencer, VP of Sales and Marketing for SmartBug Media™, shares why an effective buyer persona is key to better sales engagement and a higher close rate.