
Welcome to our blog series, where we highlight the latest updates from Klaviyo! As an agency focusing on e-commerce marketing, we understand the importance of utilizing the latest technology to drive results for our clients. Klaviyo has been our trusted partner and continues to provide innovative solutions to help our clients reach their business goals. This series will dive into the latest product updates and how they can benefit your e-commerce business. Get ready to stay ahead of the competition and take your marketing strategy to the next level with Klaviyo's newest features and tools!
April 2023
Plan Your Marketing Strategy With The Campaign Calendar
Klaviyo Update Details |
Easily view which channels you’re sending on and when without manually maintaining a marketing calendar. |
SmartBug's Impact |
This update is an important tool for our clients because it enables them to see all their email and SMS campaigns in one place, improving their marketing workflow and allowing them to create better omnichannel campaigns. With the improved visibility and organization of campaigns, our clients can create more targeted and personalized campaigns. This feature also provides valuable insights into their marketing strategy, enabling them to analyze their campaigns and optimize future campaigns based on the performance of previous ones. |
April 2023
Mobile Push Notifications Are Now Available For Android And Ios
Klaviyo Update Details |
Push notifications have been expanded to include support for Android apps, sending deep links that direct users to a corresponding page within an app, and improvements to Klaviyo’s iOS SDK. |
SmartBug's Impact |
At SmartBug Media, we stress the importance of providing personalized experiences for customers, which is why we are thrilled that Klaviyo's mobile push notifications are now available for Android and iOS. This upgrade is essential for our clients because it enables them to create targeted mobile push notifications that speak directly to their customers, improving their mobile marketing strategy. Klaviyo's new feature provides our clients with valuable insights into their mobile campaigns' performance, enabling them to optimize their campaigns to generate better engagement and conversion rates. |
April 2023
The New Campaigns List View
Klaviyo Update Details |
Easily toggle between the campaign list view and calendar view to understand your performance and make informed decisions for your next send. |
SmartBug's Impact |
With Klaviyo's new campaigns list view, our clients can easily toggle between a list and calendar view to gain a better understanding of their campaign performance and make informed decisions for their next send. This feature not only streamlines the process of creating campaigns but also displays clear and concise language and visual aids to provide actionable tips for providing personalized experiences to their customers. At SmartBug Media, we're excited to see how this feature will help our clients create more efficient workflows and optimize their marketing strategies. |
Take advantage of SmartBug services for streamlined implementation of Klaviyo and leverage these new updates effortlessly. Our team of experts can provide timely, efficient, and cost-effective solutions to ensure your digital transformation today.
About the author
Kody Van Sistine is a Partner Marketing Specialist who enables and empowers sales and client services teams with the tools and expertise to delight their customers. With a diverse background in manufacturing, E-commerce, brand management, and content creation, I can bring a unique perspective to any marketing-related effort. I enjoy playing video games and working on a print-on-demand side hustle in my free time. Read more articles by Kody Van Sistine.