April 13, 2015
Topics: Sales Strategy, Sales Enablement
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April 13, 2015
By Carly Ries
Let's face it, these days, people want to feel the warm and fuzzy feeling during a sales pitch. They want to hear success stories, other customer experiences, and they want the salesman to understand their wants and need. If you're selling VOIP services, using customer service stories during your sales pitch may be your secret weapon to closing a deal. Let's face it, the term "VOIP" hasn't necessarily hit mainstream yet and doesn't have the best ring to it. Without knowing what it is, the term itself sounds very "techie" which may make some people shy away from your services out of fear that they just won't understand what you're providing. This is why using customer service stories is so important to selling these types of services. It makes people feel like they can relate to something that is otherwise very foreign to them.
Below are some helpful tips when using customer service stories to sell VOIP services:
If you're selling VOIP services, try the tips above in your next sales pitch. If you're already incorporating these types of stories when speaking to prospects, what customer services stories have you used that work?
About the author
Carly Ries was formerly a Senior Inbound Marketing Consultant for SmartBug Media. With over 7 years of marketing and account management experience, Carly helps clients develop and implement inbound marketing strategies to grow leads, conversion, and revenue. Read more articles by Carly Ries.