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Kristen Deyo

Director, Marketing Strategy


Kristen is a Senior Marketing Strategist at SmartBug based in Ontario, Canada. She has 5+ years of experience in inbound marketing and demand generation and is passionate about helping organizations reach their revenue goals. She holds degrees from Queen’s University (Cha’Gheill!) and the St. Lawrence School of Business. When not digitally plugged in, you can find her enjoying a good happy hour or planning her next adventure.

Recent Articles by Kristen

8 Inbound Marketing Hacks Your B2B Company Should Be Using

8 Inbound Marketing Hacks Your B2B Company Should Be Using

Looking to improve your B2B marketing efforts? Here are 8 marketing hacks you should be using!

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Marketer siting at her desk looking at reports

Marketing Attribution 101: Your Guide to Getting Started

As a marketing leader, how can you best manage expectations internally, answer questions about attribution confidently, and ensure your efforts are contributing to the bottom line? Look no further!

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Woman smiling at the camera while sitting in a large table and working on her laptop

7 Quick Win Inbound Marketing Strategies You Can Use Right Now

Here are our favorite quick win inbound marketing strategies to attract, engage, and delight prospects and customers at each stage of the buyer’s journey.

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