When sales and marketing work together, ROI on their campaigns will increase. Without coordination between sales and marketing, your people will be stuck working in silos to achieve different things. Learn how to align both teams.
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From Guesswork to Greatness: Paid Media in the AI Era
This summary of a SmartBug on Tap episode explores the true impact of AI on paid media campaign strategy, targeting, and performance.
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HubSpot and Salesforce: How to Integrate and When to Migrate
Discover when to integrate or migrate HubSpot and Salesforce, choose a source of truth, and avoid CRM pitfalls with tips from SmartBug’s expert team.
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Setting Up HubSpot for AgeTech Organizations: How to Build It Right From Day One
Learn how AgeTech organizations can set up HubSpot the right way from day one to improve data quality, buyer engagement, and long-term scalability.
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