Akinox

Uncovering a Healthcare Technology Company’s Brand Personality

akinox-top-desktop-view
akinox-top-tablet-view
akinox-top-mobile-view

Background

Akinox is a proven technology partner that develops, implements, and supports integrated digital healthcare solutions. The next-gen tools, products, and services that Akinox provides help support public and private efforts to maximize the quality and value of patient care today.

Akinox came to SmartBug Media® looking to reimagine the company’s website with a refreshed visual identity and stronger brand messaging. It was clear to Akinox that it needed help articulating and demonstrating the tech company’s expertise in the healthcare space.

Now with a more modern, compelling, and organized website that clearly showcases its successes, strengths, and differentiators, Akinox is able to reach and engage its target audience in a more meaningful way.

Akinox web design example of long from copy Akinox web design example of long from copy with mobile view

Clean Long-Form Copy

A clean look and feel with thoughtful formatting helps make long-form copy easy to read without overwhelming the reader.

Akinox web design example fo modern design elements

Modern Design Elements

Shapes, icons, gradients, and other unique design elements bring a fun, fresh, and modern feel to Akinox’s company website.

Akinox web design example of powerful brand storytelling on a tablet Akinox web design example of powerful brand storytelling on a smart phone

Powerful Brand Storytelling

Clear and engaging website copy uncovers Akinox’s brand personality and showcases its key differentiators in healthcare tech.

Akinox web design example of multilingual versions Akinox web design example of multilingual versions

English and French Versions

English and French versions of the website allow Akinox to reach all current and prospective customers in the U.S. and Canada.