


Background
Texas Tech Federal Credit Union is a Texas-based financial institution that provides auto loans, mortgages, personal loans, and checking/savings accounts, providing each member with the best in technology, products and services. When they approached SmartBug, they were looking to modernize their site, improve the online user experience, and create a resource for members and visitors seeking financial advice. SmartBug accomplished this by creating customized photos using the organization’s brand colors, simplifying the user login process, and emphasizing its financial blog, FAQ section, and accessibility features.