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Why Your Business Needs a Revenue Operations Audit

A revenue operations audit is critical for identifying opportunities to improve your business – and your revenue-generating departments.

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Long- and Short-Term Plays CMOs Can Use to Show Marketing Attribution

Strike the essential balance between long- and short-term plays with strategic analysis of marketing attribution data.

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Insider Insights: Franchise Marketing Expert Shares Digital Triumphs

Jenn Foster shares insights around different franchise marketing strategies she’s used to elevate brands’ online presence and captivate local audiences.

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