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Inbound Marketing Agency SmartBug Media to Host Webinar Detailing How to Incorporate Facebook Live into Marketing Campaigns

May 11, 2017

Discussion to Focus on Successfully Introducing Facebook’s Video Feature into Inbound Strategies

Irvine, CA—May 11, 2017—SmartBug Media, a leading inbound marketing agency assisting businesses in generating leads, increasing awareness, and building brand loyalty, is hosting a webinar exploring how Facebook Live video can boost inbound marketing efforts. The webinar, A Marketer’s Guide to Launching a Facebook Live Campaign, will be held May 24 at 2 p.m. EDT. Interested marketers can register for the free webinar at

The Live video feature on Facebook is the social media giant’s answer to Periscope and even YouTube—and Facebook wants people, including marketers, to use it. Facebook Live offers an incredible amount of business potential for B2B and B2C companies alike, yet few brands are taking advantage of the new phenomenon. In SmartBug’s upcoming webinar, inbound marketing consultants Katy Katz and Mary Cate Duffy will discuss how businesses can make a Facebook Live campaign a success. Topics to be covered include:

  • Basics of a successful Facebook Live campaign
  • Suggestions for marketing opportunities that would benefit from adding Facebook Live
  • A step-by-step guide for setting up campaigns
  • Tips for creating the best video possible
  • How to measure outcomes to improve results

“Facebook Live is not yet even 2 years old, yet it has created quite a splash for marketers, offering another channel to attract prospects, sell leads on a product or service, and delight existing customers,” says Ryan Malone, SmartBug’s CEO and Founder. “In our upcoming seminar, Katy and Mary Cate will share valuable tips for successfully incorporating Facebook Live into inbound marketing campaigns.”

The webinar is scheduled to last 60 minutes and is free. For more information, visit or contact moderator Jessica Vionas-Singer at To learn more about SmartBug Media, visit

About SmartBug
For more than seven years, SmartBug Media has been helping businesses increase sales leads, close more customers, and enhance the reach of their brands. SmartBug is one of a handful of HubSpot Diamond partners in the world and is the highest-rated agency in the history of the HubSpot ecosystem. SmartBug Media also boasts the highest ROI documented from any HubSpot partner—3,558% and 14,500% ROI on a six-month and three-year campaign. 

For a free inbound marketing or web design consultation, or to learn more, visit or call 949-236-6448.




Contact Info:

Doreen Clark
SmartBug Media
949-236-6448 x815