SmartBug Media Adds Ed Tech Marketing Veteran Ken Norquist to Award-Winning Agency
January 22, 2018
IRVINE, Calif., Jan. 22, 2018 /PRNewswire/ -- Today, SmartBug Media—a leading intelligent inbound marketing agency that assists businesses in generating leads, increasing awareness, and building brand loyalty through inbound marketing, digital strategy, design, marketing automation, and PR—announced its hire of Ken Norquist as a SmartBug Media Marketing Strategist. He will work to combine HubSpot's proven inbound methodology with SmartBug's award-winning process of using intelligent inbound marketing services to deliver client campaigns that are robust and responsive.
Previously, Ken was the Manager of Email and Client Retention for Surgent Professional Education where he helped to revolutionize their marketing approach, delivering a dynamic, advanced collection of inbound and outbound processes which drove historic revenue and retention rates. Ken also worked as a Marketing Strategist for the Advisory Board Company where he worked to develop and grow new product and outreach areas to improve conversion rates and year-over-year retention.
"I am thrilled to be part of the SmartBug team," said Norquist. "It is exciting to be included in a group of professionals who have exceptional talent, balanced views, and obvious professionalism. I look forward to bringing my knowledge to the table and helping to elevate our capacity to deliver excellence for our clients."
Norquist has more than 10 years of proven digital marketing experience in corporate, non-profit, educational, and healthcare spheres. He has a BA in Communication and Theater from Rutgers University and a Masters in Information Science from Rutgers School of Communication & Information. Norquist is a Marketo Certified Expert and holds numerous HubSpot certifications.
"When you need a home run in the ninth inning, Ken's tenacious curiosity and digital marketing experience in various sectors are exactly what you need," says Vice President of Client Services Amber Kemmis. "We are excited for Ken to apply his energy and expertise, specifically in customer retention strategies, to the work we do for our clients."
About SmartBug Media
For 10 years, SmartBug Media has been helping businesses increase sales leads, close more customers, and enhance the reach of their brands. SmartBug Media is one of a handful of HubSpot Diamond partners in the world and is the highest-rated agency in the history of the HubSpot ecosystem. SmartBug Media also boasts the highest ROI documented from any HubSpot partner: 3,558 percent and 14,500 percent on a six-month and three-year campaign, respectively. SmartBug Media is also a certified Great Place to Work, Inc. 5000 company, and the winner of 36 MarCom Awards in 2017.