It’s time to soak up some sales enablement knowledge

In many organizations, sales development reps (SDRs) play the role of sidekick to more seasoned sales executives. The tasks an SDR performs are often repetitious. Make X calls, send X emails, receive X responses, and book X meetings. However, with the innovation of sales automation, AI technology, and the maturity of customer expectations, our once trusty sidekick SDR has a new role to play in the buyer's journey: sales superhero. It’s an exciting time of change for sales development, and as a sales leader, you must ensure your SDR team is comprised of sales superheroes and not spam villains.

In this webinar, we discuss:

• The behavioral and motivational characteristics of an SDR superhero
• Tactical ways your company’s sales and marketing leadership should collaborate to empower your SDRs
• Use cases for your sales and marketing growth stack that support your SDRs’ efforts

Recorded November 2018