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The Tech Marketer's Guide to Achieving Inbound Success
Learn how inbound can accelerate growth and drive product adoption.
Updated April 2018
Marketing is changing, especially for tech companies.
Now, more than ever, it's important to relate to consumers and deliver what they want when they need it. Inbound Marketing makes this possible.
We've created this e-book to help you develop your inbound strategy, including learning how to:
- Build a solid marketing plan first using 13 key steps
- Get closer to your customers through improved messaging
- Cultivate a compelling product story that resonates
- Shorten sales cycles by utilizing marketing insights
- Leverage data to drive marketing ROI
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