Beyond Events & Trade Shows

The SaaS Marketing Guide to Accelerating Growth Beyond Events & Trade Shows

2020 came crashing down on our marketing plan and demolished our customer acquisition strategies like a wrecking ball. With events and trade shows canceled this year, what can SaaS marketers do to acquire new customers and still hit their aggressive pipeline goals?

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Most SaaS marketers depend on referrals from events and trade shows to grow. If events have been your main customer acquisition channel, you now have to think outside the box and start implementing other strategies to acquire new customers and still meet your revenue goals.

Luckily, our marketing experts have compiled a list of eight strategies with actionable inbound marketing tactics in the form of a guide for the rest of 2020 and beyond. The tactics help you develop a plan to keep your sales pipeline full by reaching new customers and delighting current ones.

SmartBug® knows the SaaS space and how to turn great marketing ideas into impressive results and a healthy bottom line. We work with you to develop a plan to keep your sales pipeline full by reaching new customers and delighting current ones.

Implementing these strategies will enable your team to:

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Meet marketing revenue contribution goals
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Shift your marketing team from reactive to proactive
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Increase the performance measured in your KPIs
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Use This Guide to Accelerate Growth for Your SaaS Company

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