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How to Measure The Quality of Your Website Traffic

How to Measure The Quality of Your Website Traffic

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<p>Quality traffic is an outcome of providing the right content and experience for your visitor. It is only with clearly defined business and marketing goals that you can measure the quality of your traffic. Traffic, leads generated, interactions, and sales are a few ways companies measure the success of their website.</p><p>By defining what success looks like for your website you can then identify which signals are most important for reaching your goals.</p><p>Once your goals are defined, here are 5 signals that can help you measure the quality of your website traffic.</p>