4 Ways to Use Video in Your Marketing Effort
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<p>Hey, you! Yeah, you! The one that’s been living under the rock! Did you know that video is a great way to increase visitors, convert leads, nurture the qualified, and even help promote your awesome business? Okay, okay, it’s 2019. I’m pretty sure that almost everyone knows that. But in all seriousness, almost 50 percent of internet users look for videos related to a product or service before visiting a store, according to <a href='https://www.hubspot.com/marketing-statistics'>HubSpot’s Ultimate List of Marketing Statistics for 2018</a>. So here’s the question: Why haven’t you dipped your toe in the water and experimented with video marketing yet? </p><p>There seem to be a lot of misconceptions about what it takes to create great video content—but great video doesn’t have to break the bank and not every video needs award-level production value. In this blog post, I talk about the business case for why your organization should be leveraging video and share different ways you can use video in your marketing efforts.<br/><br/><a href='https://www.smartbugmedia.com/blog/4-ways-to-use-video-in-your-marketing-efforts'>Read this blog instead.</a></p>