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What Staffing Firms Get Wrong About CRM Strategy

What Staffing Firms Get Wrong About CRM Strategy

SmartBug on Tap
39 min
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In this episode of SmartBug on Tap, I, Alexandra Whitmore, delve into the common pitfalls staffing firms encounter with their CRM strategies. Joined by Casey Pedicord, our Senior Director of Channel Sales, we explore issues such as poor adoption, messy data, and ineffective recruiter handoffs that can hinder growth. Casey shares insights on how to transform a CRM from a mere record-keeping tool into a powerful revenue driver. We discuss the importance of executive buy-in, optimizing workflows, and leveraging automation to improve efficiency. If your CRM feels more like a burden than a benefit, this episode provides actionable strategies to reset your approach and unlock your firm's potential for growth. Tune in to discover how to make your CRM a true growth engine.