The persona development process is critical to the success of any inbound marketing strategy.

It's the fine details that can separate a good persona from a great one - so be sure to learn from the experts in this free eBook. In this packed 34-page guide, you'll learn:

  • Why personas matter
  • How more details lead to bigger dividends
  • How to extract valuable persona details from marketing and sales teams - and your customers
  • 75 persona development questions covering demographics, career, daily life, habits, pain points and more

To download the e-book, simply fill out the form.

Screen_Shot_2015-12-22_at_2.37.30_PM.png
    

Download Now